Traffic at a website is one of the most essential determinants for performance measurement of a website or channel. YouTube is the most reliable platform for attracting traffic to a content or website. Because the reach of YouTube marketing is relatively high as compared to other platforms.
There are various sources of traffic generation on the web. But finding the most ideal source is quite difficult. Because the high amount of traffic generation process is quite time consuming. Today I am going to share 5 major sources of traffic for a YouTube video.
What Are the Major Traffic Sources of a Youtube Video?
Traffic at a YouTube video indicates the number of people who view the video. High amount of traffic at a YouTube channel’s content is essential for the success of the channel. So, here are 5 major traffic sources of a YouTube video:
1. Search Field
The search field of the YouTube channel has a major contribution in the traffic generation. As for getting a particular content, information, and video, we use the search bar or toggle of the YouTube platform. This ultimately contributes to the traffic generated by that particular video. Search engines are the major contributor of traffic generation at every website, hence the search bar of YouTube platform also works the same for a YouTube video.
When we search a video through the search bar, we try to view the video that we got as a search result once. Which ultimately contributes to increasing the number of views on that video. So, the search field is one of the major traffic sources of a YouTube video.
2. Youtube Timeline
Our YouTube timeline is also a major source of traffic generation at a YouTube video. Our home feed of YouTube shows the latest posts of the subscribed channels. By scrolling the timeline we get our favorite video content immediately without wasting time on finding the particular channel. Hence, this contributes directly to the traffic generation of our subscribed channels. Home feed has a direct influence on our taste of content. Because while surfing on YouTube, the first thing our eyes meet with is timeline posts. Hence, attractive videos of our favorite channel or niche attracts us and at last we end up watching the video once and as a result the traffic at the video increases.
3. Recommendations
The social media world is highly influential. Everyday, our friends and near-dear ones share their favorite videos with us through various social media like Facebook, YouTube, Instagram, and many more. Out of curiosity we watch their recommendations for sure and ultimately we generate traffic at the video. According to YouTube algorithms analysis, recommendations and timeline contributes maximum amount of traffic to a YouTube video. Recommendations have quite a high influence on our mind. Out of curiosity or mutual understanding, we trust the person who recommended the content and end up watching it.
4. Trends Have High Influence
YouTube has a special tab for trending videos. That trending videos tab also contributes to attracting a high amount of viewers or traffic at a YouTube video. Trends have a high influence on our preferences. We live according to the trends. We follow trends for buying a product, style, food, education, and for other things also we rely on trends. Because trends enhance the shine of our choice and also help in deciding our choices. Nowadays, people use the trending videos option of YouTube for entertaining themselves through trendy videos. This ultimately makes the trendy videos more trendy and the amount of traffic increases.
5. Our Favorite Channel
On YouTube, we subscribe to channels who entertain us and share the content of our choice and preferences. We subscribe to those channels because they become our favorite choice. Hence, our favorite channels have one hand upper over other channels. As, when we open YouTube we try to find our favorite channels first and later we go for new channels and continents. Therefore, subscription is one of the major sources of traffic for YouTube videos.
Conclusion
YouTube videos can be successful and popular only if they are capable enough to generate a high amount of traffic. For increasing the amount of traffic at our YouTube content we have to focus on the main sources of traffic for our channel. YouTube algorithms can be very helpful in finding the ideal sources of traffic for your channel.
